Scarcity

          For a limited time only, any buyer of the Dove Men’s Post Shave will receive a special edition deodorant. It is called Smooth Moves Male/Female. There will be 2 types of Smooth Moves deodorant that will come with the purchase of the Post Shave, one for the male buyer and one for the female buying for a loved one. This offer will only stand for the month of January 2016 as a happy New Year promotion.

          Smooth Moves Male smells like a man who works hard to provide for the family, but at the same time has a sense of class and hierarchy. It has a musk smell that would intimidate a grizzly bear, yet attract the finest specimens of females.

         Smooth Moves Female has the scent of a strong, independent woman that strives for perfection in everything she does. Imagine the aroma of a tropical rain forest overflowing with jasmine and hibiscus plants, with a scent of a tropical oasis waterfall.

         There will only be 2,000 special edition Post Shave products that will sell quickly so get yours while you can! There is very limited advertising for this special promotion so keep an eye out for commercials, magazine articles, and coupons in stores. “Because goods weren't produced in great quantity, there was no need for advertising to stimulate mass purchases.” (Chapter 1.) Dove wishes you the best Holiday Season and a Happy New Year!